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Der Strategietrend im Marketing, Jochen Becker
- Language
- Released
- 2000
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Der Strategietrend im Marketing
- Subtitle
- vom Massenmarketing über das Segmentmarketing zum kundenindividuellen Marketing
- Language
- German
- Authors
- Jochen Becker
- Publisher
- Vahlen
- Released
- 2000
- Format
- Hardcover
- Pages
- 137
- ISBN10
- 3800626209
- ISBN13
- 9783800626205
- Series