More about the book
An incredibly competitive arena where retention is key, e-commerce must concern itself first and foremost with user experience. Combining a cohesive visual identity with ease of use to create a space that consumers respond to. E-Commerce Branding provides an essential guideline from webpage design to brand image in both digital and print media. With page-by-page examples of wireframing for both classic and innovative layouts, theme discussions with international design studios and numerous case studies where both traditional elements such as logos, product photography and packaging, and special effects such as 3D, stop motion, video and audio have effectively been employed to augment user experience.
Book purchase
E-Commerce Branding, SendPoints Staff
- Language
- Released
- 2017
- Binding
- (Hardcover),
- Book condition
- Good
- Price
- €16.49
Payment methods
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- Title
- E-Commerce Branding
- Language
- English
- Authors
- SendPoints Staff
- Publisher
- Gingko Press
- Released
- 2017
- Format
- Hardcover
- Pages
- 240
- ISBN10
- 9887757330
- ISBN13
- 9789887757337
- Series
- Tags
- Business, Art, Asia, Marketing and PR, Graphic Design
- Description
- An incredibly competitive arena where retention is key, e-commerce must concern itself first and foremost with user experience. Combining a cohesive visual identity with ease of use to create a space that consumers respond to. E-Commerce Branding provides an essential guideline from webpage design to brand image in both digital and print media. With page-by-page examples of wireframing for both classic and innovative layouts, theme discussions with international design studios and numerous case studies where both traditional elements such as logos, product photography and packaging, and special effects such as 3D, stop motion, video and audio have effectively been employed to augment user experience.