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- 512 pages
- 18 hours of reading
More about the book
Many iconic brands--like Rolex, BMW, Louis Vuitton, and the New York Yankees--use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller's exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities.
Book purchase
Logo Beginnings. Logo Modernism. 45th Ed., Jens Müller, Julius Wiedemann
- Language
- Released
- 2025
- Binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €28.99
Payment methods
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- Title
- Logo Beginnings. Logo Modernism. 45th Ed.
- Language
- English
- Authors
- Jens Müller, Julius Wiedemann
- Publisher
- Taschen
- Released
- 2025
- Format
- Hardcover
- Pages
- 512
- ISBN10
- 3754401378
- ISBN13
- 9783754401378
- Series
- Tags
- Art, 20th century, Marketing and PR, Graphic Design, Graphics, Advertising and Promotion, Typography, Trademarks, Pictograms
- Description
- Many iconic brands--like Rolex, BMW, Louis Vuitton, and the New York Yankees--use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller's exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities.