More about the book
In an era where globalization profoundly influences corporate strategy, leaders must navigate the complexities of a rapidly evolving global economy marked by technological advancements. To effectively address these challenges, corporate leaders require insightful guidance on developing appropriate global strategies. This collection of Harvard Business Review articles, curated by editor Jeffrey Garten, highlights successful strategies and best practices from companies worldwide that have embraced global markets. Key themes include the necessity for CEOs to reevaluate their strategic approaches, the importance of gathering and processing vast amounts of information, and the need for continuous innovation. Successful global companies foster cultures that promote extensive collaboration and networking, enabling them to adapt and thrive. Furthermore, radical changes in the market landscape present unique opportunities for capturing market share and enhancing shareholder value. By examining globalization through the perspectives of accomplished thinkers and executives, this work offers valuable insights for corporate leaders striving to excel in an ever-changing and uncertain global economy.
Book purchase
World View, Jeffrey E. Garten
- Language
- Released
- 2000
- Binding
- (Hardcover),
- Book condition
- Damaged
- Price
- €10.49
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- Title
- World View
- Subtitle
- Global Strategies for the New Economy
- Language
- English
- Authors
- Jeffrey E. Garten
- Publisher
- Harvard Business Review Press
- Released
- 2000
- Format
- Hardcover
- Pages
- 340
- ISBN10
- 1578511852
- ISBN13
- 9781578511853
- Series
- Description
- In an era where globalization profoundly influences corporate strategy, leaders must navigate the complexities of a rapidly evolving global economy marked by technological advancements. To effectively address these challenges, corporate leaders require insightful guidance on developing appropriate global strategies. This collection of Harvard Business Review articles, curated by editor Jeffrey Garten, highlights successful strategies and best practices from companies worldwide that have embraced global markets. Key themes include the necessity for CEOs to reevaluate their strategic approaches, the importance of gathering and processing vast amounts of information, and the need for continuous innovation. Successful global companies foster cultures that promote extensive collaboration and networking, enabling them to adapt and thrive. Furthermore, radical changes in the market landscape present unique opportunities for capturing market share and enhancing shareholder value. By examining globalization through the perspectives of accomplished thinkers and executives, this work offers valuable insights for corporate leaders striving to excel in an ever-changing and uncertain global economy.




