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Drilling Down

Turning Customer Data Into Profits with a Spreadsheet - 3rd Edition

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  • 356 pages
  • 13 hours of reading

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Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.

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Drilling Down, Jim Novo

Language
Released
2004
Binding
(Paperback),
Book condition
Good
Price
€28.99

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Title
Drilling Down
Subtitle
Turning Customer Data Into Profits with a Spreadsheet - 3rd Edition
Language
English
Authors
Jim Novo
Released
2004
Format
Paperback
Pages
356
ISBN10
1591135192
ISBN13
9781591135197
Series
Description
Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.