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More about the book
Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.
Book purchase
Drilling Down, Jim Novo
- Language
- Released
- 2004
- Binding
- (Paperback),
- Book condition
- Good
- Price
- €28.99
Payment methods
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- Title
- Drilling Down
- Subtitle
- Turning Customer Data Into Profits with a Spreadsheet - 3rd Edition
- Language
- English
- Authors
- Jim Novo
- Publisher
- Booklocker.com
- Released
- 2004
- Format
- Paperback
- Pages
- 356
- ISBN10
- 1591135192
- ISBN13
- 9781591135197
- Series
- Tags
- Business, Marketing and PR, Research
- Description
- Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.


