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Custom Lettering of the 40s & 50s

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  • 576 pages
  • 21 hours of reading

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"A labour of loving typographic archaeology by the type designer and illustrator Rian Hughes" Eye, Winter 2010/2011Custom Lettering of the 40s & 50s is a celebration of the stunning and stylistically varied headline lettering that predated modern computer type. Each a unique one-off, custom hand-drawn lettering had a stylistic freedom and creative energy unfettered by traditional typographic rules and regulations.This unique publication collects over 4,500 examples of custom lettering - from urgent rough block capitals to sophisticated looping copperplate scripts, elegant fashion brush scripts and dynamic illustrative sans serifs, the extraordinary range of graphic styles is as exciting as it is stylistically diverse.Custom Lettering of the 40s & 50s is an essential handbook for typographers, graphic designers, art directors, design students, and, of course, retro culture fans, lettering aficionados and printed ephemera collectors.Text in English, German & French.

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Custom Lettering of the 40s & 50s, Rian Hughes

Language
Released
2010
Binding
(Paperback)
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Title
Custom Lettering of the 40s & 50s
Released
2010
Format
Paperback
Pages
576
ISBN10
1906863318
ISBN13
9781906863319
Series
Description
"A labour of loving typographic archaeology by the type designer and illustrator Rian Hughes" Eye, Winter 2010/2011Custom Lettering of the 40s & 50s is a celebration of the stunning and stylistically varied headline lettering that predated modern computer type. Each a unique one-off, custom hand-drawn lettering had a stylistic freedom and creative energy unfettered by traditional typographic rules and regulations.This unique publication collects over 4,500 examples of custom lettering - from urgent rough block capitals to sophisticated looping copperplate scripts, elegant fashion brush scripts and dynamic illustrative sans serifs, the extraordinary range of graphic styles is as exciting as it is stylistically diverse.Custom Lettering of the 40s & 50s is an essential handbook for typographers, graphic designers, art directors, design students, and, of course, retro culture fans, lettering aficionados and printed ephemera collectors.Text in English, German & French.