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- 480 pages
- 17 hours of reading
More about the book
This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.
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Global Operations and Logistics, Ricardo Ernst
- Language
- Released
- 1998
- Binding
- (Hardcover)
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- Title
- Global Operations and Logistics
- Subtitle
- Text and Cases
- Authors
- Ricardo Ernst
- Publisher
- WILEY
- Released
- 1998
- Format
- Hardcover
- Pages
- 480
- ISBN10
- 0471120367
- ISBN13
- 9780471120360
- Series
- Categories
- Description
- This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.