Generation П
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The collapse of the Soviet Union has opened up a huge consumer market, but how do you sell things to a generation that grew up with just one type of cola? When Tatarsky, a frustrated poet, takes a job as an advertising copywriter, he finds he has a talent for putting distinctively Russian twists on Western-style ads. But his success leads him into a surreal world of spin doctors, gangsters, drug trips, and the spirit of Che Guevera, who, by way of a Ouija board, communicates theories of consumer theology. A bestseller in Russia, <b>Homo Zapiens</b> displays the biting absurdist satire that has gained Victor Pelevin superstar status among today's Russian youth, disapproval from the conservative Moscow literary world, and critical acclaim worldwide.
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Generation П, Wiktor Olegowitsch Pelewin
- Language
- Released
- 2015
- Binding
- (Hardcover),
- Book condition
- Good
- Price
- €48.99
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- Title
- Generation П
- Language
- Russian
- Authors
- Wiktor Olegowitsch Pelewin
- Publisher
- Eksmo
- Released
- 2015
- Format
- Hardcover
- Pages
- 384
- ISBN10
- 5699795987
- ISBN13
- 9785699795987
- Series
- Description
- The collapse of the Soviet Union has opened up a huge consumer market, but how do you sell things to a generation that grew up with just one type of cola? When Tatarsky, a frustrated poet, takes a job as an advertising copywriter, he finds he has a talent for putting distinctively Russian twists on Western-style ads. But his success leads him into a surreal world of spin doctors, gangsters, drug trips, and the spirit of Che Guevera, who, by way of a Ouija board, communicates theories of consumer theology. A bestseller in Russia, <b>Homo Zapiens</b> displays the biting absurdist satire that has gained Victor Pelevin superstar status among today's Russian youth, disapproval from the conservative Moscow literary world, and critical acclaim worldwide.