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Joan Magretta

    Joan Magretta
    What Management Is
    So Close to Being the Sh*t, Y'All Don't Even Know
    What is Strategy?
    Understanding Michael Porter
    • What is Strategy?

      • 80 pages
      • 3 hours of reading

      This short, entertaining guide explains and demystifies Michael Porter's core strategy concepts with engaging illustrations, a charming and relatable cast of characters, and clear, simple captions. Here you'll find the classic Porter framework - industry structure and the Five Forces, competitive advantage and the value chai - as well as a set of practical tests to apply in evaluating existing strategies or developing new ones. You'll also learn Porter's thinking about critical issues such as scale, goal setting, sustainability, and disruption

      What is Strategy?