Warren Berger Books

Helping students ask bigger, more beautiful questions Why does engagement plummet as learners advance in school? Why does the stream of questions from curious toddlers slow to a trickle as they become teenagers? Most importantly, what can teachers and schools do to reverse this trend? Beautiful Questions in the Classroom has the answers. Written to be both inspirational and practical, this resource will help educators transform their classrooms into cultures of curiosity. Readers will find: - Strategies to inspire bigger, more beautiful student questions - Techniques to help educators ask more beautiful questions - Real-world examples, case studies, practical ideas, and question stems - Videos showing strategies at work

Face Your Fears * Rediscover Your Childhood * Test Your Limits * Shed Your Inhibitions From renowned adventurer and rising television star, Phil Keoghan, No Opportunity Wasted: Creating a List for Life combines the self-improvement appeal of an inspirational book with the adrenaline-rush of an adventure story. Taking the reader on a series of exciting journeys, Phil sets forth his dynamic and uplifting philosophy, and in a step-by-step manner, shows the reader how to put that philosophy into effect by creating a personalized "List for Life." In dramatic narrative form, Keoghan transports the reader from Yucatan Jungle to the African Congo, from the depths of an underwater cave to the top of an erupting volcano. But this is no armchair traveler book. It is an urgent call to action, inspiring and enabling people to overcome fear and seek out memorable experiences of their own. With his fresh and compelling N.O.W. philosophy, this is a book that will help us all dream more freely and live more fully.

Far more than a means of moving merchandise, advertising has become increasingly recognized not only as an art form in itself, but also as a defining element of popular culture. Advertising Todayprovides a thematic overview of the evolution of advertising around the world over the past 30 years, charting influences from the political and social upheavals of the 1960s to the revolution of the internet in the 1990s. Each chapter includes an intimate interview with a key figure in advertising - including Oliviero Toscani of the controversial Benetton campaigns, American-Express spokesperson Jerry Seinfeld, and John Hegarty of Bartle Boyle Hegarty, the creator of the world-famous Levis ads. In analysing specific advertisements, the book simultaneously acts as a history of global pop culture and a record of the social, cultural and geo-political temperature changes that affect our image-saturated environment. Included are over 500 advertisements originally seen in a wide range of media: print, television, billboards, the internet and even very recent, so-called 'guerrilla' advertising, in which practically anything (pieces of fruit, sand dunes on a beach, pavements) can act as a surface for promoting a product.

Vor der guten Antwort steht immer die noch bessere Frage. Der Innovationsforscher Warren Berger hat die Strategien der kreativsten Köpfe aus Wirtschaft und Wissenschaft, darunter Steve Jobs, Jeff Bezos und Larry Page, untersucht und festgestellt, dass sie alle eine besondere Fähigkeit auszeichnet – die richtigen Fragen zu stellen. Nur wenn wir unsere eingeübten Annahmen in Zweifel ziehen, wenn wir lernen, vertraute Situationen neu zu betrachten, kann es gelingen, die richtigen Lösungen zu finden. Eine faszinierende Einführung in eine unterschätzte Kunst.