Alexander Gutzmer Book order

The opening of the new plant in Mexico expands the BMW Group’s global production network by a further central element and takes the company’s presence in Latin America to a new level. At the same time the plant in San Luis Potosí is a state-of-the-art production facility that sets benchmarks in respect of production technology and efficiency. This book tells the story of the plant’s construction, looks behind the scenes and shows the many personal stories involved there. The mix of business journalism, storytelling and high-quality visual documentation results in a unique and inspirational book for present and future stakeholders.

Cathedrals of the jet age that offer something of the transcendence of flight even in an era of mass travel and budget fares. Here are twenty-one of the most beautiful airports in the world.

Engaging with the modern metropolis as a resource for corporate innovation is at the heart of this book. It introduces the concept of "urban innovation networks," emphasizing the collaboration between various institutional players like Audi, Ikea, and cultural institutions. By integrating actor-network theory with management and urban sociology, the author presents a fresh perspective on how companies can harness urban environments to foster innovation, reshaping our understanding of capitalism and space in contemporary society.