Reinhard Ematinger Book order

Exploring the principles of Industry 4.0, the book offers a structured approach to analyzing and innovating business models. Reinhard Ematinger provides tools for describing existing models, sketching new ones, and identifying customer benefits. With real-world examples and guiding questions, readers are equipped to apply these concepts effectively within their organizations, facilitating a transition to modern business practices.

Focusing on the development of a unique LEGO SERIOUS PLAY® toolkit, this book aims to enhance the skills of experienced facilitators in guiding organizations through business model (re)definition. It emphasizes fostering creative confidence and a shared understanding of value propositions across various types of organizations. The author explores significant research gaps, posing a central question about improving shared understanding through a Serious Play approach, ultimately contributing to both applied science and practical facilitation methods.