Principles for driving significant change throughout an entire system Drawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic change. Rippling shows how to activate the type of change that is needed to address the critical challenges that threaten to destroy the foundations of our society and planet in these increasingly turbulent times. These actionable principles are brought to life by compelling real-life stories. Schwartz provides a road map that allows anyone to become a changemaker. Presents some of today's most innovative and effective approaches to solving social and environmental challenges Offers a vision of social entrepreneurs as role models, catalysts, enablers and recruiters who spread waves system changing solutions throughout society The author offers a model of change that begins with the end result in mind First book from an insider at Ashoka, the foremost global organization on social change through social entrepreneurship Rippling clearly demonstrates how and when empathy, creativity, passion, and persistence are combined; significant, life-altering progress is indeed possible.
Beverly Schwartz Books


En todo el mundo los emprendedores sociales están transformando la vida de las personas. Su labor es indispensable para construir un mundo más justo y tolerante. Aquellos que acepten el reto de emprender por el bien común, deben saber que el éxito depende en buena medida de su capacidad para sumar a otros a su causa. En este libro, la especialista en ciencias de la conducta y mercadotecnia social, Beverly Schwartz, reseña algunos de los proyectos de emprendimiento social más importantes de la actualidad para descubrir la clave de su éxito. Todos ellos forman parte de la red Ashoka, organización internacional que agrupa a emprendedores sociales. Las ideas y experiencias que comparten, le permitirán conocer el estado actual del emprendimiento social en el mundo. getAbstract recomienda este libro a emprendedores, empresarios sociales y a todos aquellos cuyos intereses vayan más allá del beneficio económico y aspiren a transformar el mundo.