Tommy Weir Books

Dr. Tommy Weir's latest work is essential for corporate leaders eager to navigate the complexities of doing business in the Middle East. This practical guide offers valuable insights for both expats and locals, addressing the unique challenges of leading in a region that differs significantly from traditional corporate environments. Dr. Weir's decade-long research into leadership in the Arab World informs these ten tips, which are grounded in sociological trends, demographic implications, and organizational behavior. His extensive experience includes collaborations with over thirty companies and interviews with more than seven hundred leaders, helping to develop around three thousand leaders. Recognizing the diversity across the Arab World, Dr. Weir emphasizes the key similarities between the GCC, Levant, and Egypt, crafting tips that instill confidence and direction for leaders entering this market. This guide serves as a constant companion for senior executives, whether they are stepping into leadership roles or seeking to enhance their understanding of effective leadership in the region. Unlike theoretical texts, this work focuses on practical applications, making it feel like an engaging conversation with Dr. Weir, who shares insights on what it takes to lead successfully in the Middle East.