Bruce Poon Tip Books
Bruce Poon Tip founded G Adventures, the world's most successful adventure travel company, built on the principles of community, culture, and karma. He demonstrated a commitment to these core values by refusing a significant buyout offer, prioritizing sustained growth and ethical business practices. His work extends beyond business through the Planetarra Foundation, dedicated to social enterprise development. His debut book achieved international bestseller status shortly after its release, underscoring his impact.



Looptail
- 304 pages
- 11 hours of reading
Looptail is Bruce Poon Tip's extraordinary first-person account of his entrepreneurial instincts to start and develop G Adventures, the highly successful international travel adventure company - and along the way he reveals his unusual management secrets that not only keep his employees fully engaged and energized but also keep his customers extremely happy. His unique appraoch has worked in marvellous ways. Poon Tip has created an entirely new and refreshing approach to management. For example, there is no CEO at G Adventures - instead, every employee is a CEO, empowered to make instantaneous decisions to help clients on the spot. But while there's no CEO, there is a company Mayor, who take the pulse of corporate morale. There's no HR department - but there is a Talent Agency and company Culture Club. It hasn't always been easy to try to balance his desire for a socially responsible company along with the desire to generate profits. But thanks to Poon Tip's vision, G Adventures has floruished and has done its best to maintain its looptail approach. In short, it's been an extraordinary ride, and in many ways G Adventures is at the vanguard of what modern-day companies are beginning to look like.
Do Big Small Things
- 224 pages
- 8 hours of reading
A beautiful, eye-catching journal full of prompts and worldly wisdom, this is Wreck This Journal for the wanderlusty, mindful reader in search of inspiration and a creative outlet.