Martin Lindstrom Biography

Martin Lindstrom is a best-selling author focused on revealing and eliminating bureaucratic red tape and ineffective business practices. Through unconventional thinking, he offers ways to get closer to customers and simplify corporate processes. His work emphasizes the importance of common sense in the corporate environment, providing practical strategies for its implementation. Lindstrom's books, which have sold millions of copies and been translated into dozens of languages, inspire readers toward an innovative and customer-centric approach.