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David J. Newlands

    The Global Business Handbook
    • The Global Business Handbook

      • 577 pages
      • 21 hours of reading

      This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.

      The Global Business Handbook