THE AMP IT UP FIELDBOOK HYPER SCALE YOUR ORGANIZATION WITH PRACTICAL PROMPTS AND EXERCISES Snowflake CEO Frank Slootman, one of Silicon Valley’s most respected figures in tech leadership, has penned the Amp It Up Fieldbook to help leaders grow any organization by challenging the status quo every day, getting used to making conflicted trade-offs, avoiding incrementalism, refocusing resources to the only places where they count, and being uncompromisingly objective. Building on Slootman’s wildly successful book, Amp It Up, this fieldbook helps readers easily apply his conceptual first principles, mindsets, and tactical advice to their own organizations and careers. Readers will learn about: How to align people around first principles that guide change and execute with urgency and intensity every day Maximizing growth and scale without making expensive changes to talent, structure, or fundamental business models The three essential characteristics of great mission statements, and why Slootman chose Snowflake’s current mission statement, broken down word-by-word How to identify personal blind spots that keep us from achieving our best With firsthand insight gleaned from Slootman’s personal experience over three decades of building hyper-growth companies, the Amp It Up Fieldbook earns a well-deserved spot on the bookshelves of leaders, managers, and entrepreneurs looking to take their organizations and careers to the next level.
Frank Slootman Book order


- 2024
- 2022
Amp It Up
- 224 pages
- 8 hours of reading
The secret to leading growth is your mindset Snowflake CEO Frank Slootman is one of the tech world's most accomplished executives in enterprise growth, having led Snowflake to the largest software IPO ever after leading ServiceNow and Data Domain to exponential growth and the public market before that. In Amp It Up : Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity , he shares his leadership approach for the first time. Amp It Up delivers an authoritative look at what it takes to transform an organization for maximum growth and scale. Slootman shows that most leaders have significant room to improve their organization's performance without making expensive changes to their talent, structure, or fundamental business model--and they don't need to bring in an army of consultants to do it. What they do need is to align people around what matters and execute with urgency and intensity every day. Leading for unprecedented growth means declaring war on mediocrity, breaking the status quo, and making conflicted choices daily, all with a relentless focus on the mission. Amp It Up provides the first principles to guide that change, and the tactical advice for organizing a company around them. Perfect for executives, entrepreneurs, founders, managers, and leaders of all kinds, Amp It Up is a must-read resource for anyone who seeks to unleash the growth potential of a company and scale it to heights they never thought possible