Marty Sklar (Books)

Marty Sklar Books

This author draws on decades of experience within a legendary entertainment company to offer readers an insider's perspective. Their work provides a unique look at the creative processes and development behind iconic experiences, exploring the dedication and vision required to bring imaginative worlds to life. It’s a chronicle rich with the history and evolution of a beloved brand, shared by someone who was instrumental in its growth.

Dream It! Do It!: My Half-Century Creating Disney's Magic Kingdoms

384 pages
14 hours of reading

4.0(1271)Add rating

Marty Sklar shares his unique journey through over fifty years at The Walt Disney Company, blending personal anecdotes with insights into the business of creativity. Starting as the youngest member of Walt's team, he quickly took on significant roles, including speechwriter and marketing creator. His contributions spanned from Disneyland's inception to the development of Walt Disney World and Epcot. As president of Walt Disney Imagineering, Sklar's career reflects a deep commitment to expanding Disney's magical legacy, making this memoir a captivating exploration of creativity and innovation in the entertainment industry.