This author primarily focuses on strategic management and formerly served as the Director of Sheffield Business School. Their expertise lies in dissecting and explaining complex business strategies. The author's works offer readers profound insights into the world of strategic decision-making. They are designed for those seeking to enhance their understanding of the business landscape.
Focusing on strategic thinking, this text delves into critical issues related to organizational operation, growth, and innovation. The inclusion of longer case studies in the Text & Cases edition enhances students' understanding of managerial perspectives, providing them with valuable insights into real-world applications of strategic concepts.
This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The seventh edition builds on these strengths with the introduction of a new author, Richard Whittington. The enhanced coverage of international strategy and the resource-based view, as well as improved visual presentation, ensure that this book continues to lead the way in exploring strategic management.