The book covers current ideas about how and why communication takes place between people. It draws together the main strands in communication study to illustrate the communication process in action. It is a useful tool, relating theory to practice and ideas to common experience of communication.
The updated edition includes new case studies and assignments, along with an enhanced series of key questions. It features expanded sections on mass media and media skills, reflecting the latest developments in communication and media studies. This comprehensive revision serves as an essential introduction to the evolving landscape of media, making it a valuable resource for students and professionals alike.