Bill Cranfield Books

Despite the fact that the Japanese graphic design scene has encountered countless cultural invasions of late, Japanese graphics have withstood these incursions and continue to communicate on a common wavelength. This is precisely what makes Japanese graphics so unique and so difficult to imitate. Regardless of genre or aesthetic preference Japanese graphic artists all seem to aspire and adhere to a specific code of streamlined beauty and this is exactly what this book aims to illustrate.

This is an analysis of corporate graphics, including logos.