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David Meerman Scott

    March 25, 1961

    David Meerman Scott is a renowned sales and marketing strategist specializing in spreading ideas, influencing minds, and building businesses in today's always-on, web-driven world. He advocates for agile approaches over traditional long-range planning, emphasizing that embracing new methods leads to greater success than clinging to outdated strategies. Scott's work focuses on leveraging real-time tools and strategies to navigate and thrive in a rapidly evolving landscape. He is the author of several international bestsellers that offer readers invaluable insights into succeeding in the modern business environment.

    David Meerman Scott
    Nové pravidlá marketingu a PR
    The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
    The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing and online media to reach buyers directly
    The new rules of marketing & PR
    The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
    The New Rules of Marketing & PR: How to Use Conten t Marketing, Podcasting, Social Media, AI, Live Vi deo, and Newsjacking t