Examples "to inspire both designers and clients with fresh (and low-cost) ideas, daring production techniques, and solutions that are as exciting as they are economical. ... Features: elegant, cost-cutting concepts; how to get the most out of common printing processes; innovative ideas for using recycled materials, one-and-two-color printing, special papers, and more."--Cover.
Lesa Sawahata Books
The Graphic Idea Resource series is a collection of graphic design works selected by designers for designers. Each book in the series is dedicated to a specific area of graphic design, creating an affordable library of design inspiration. Graphic Idea Paper is a guidebook to the ways paper influences graphic design. Learn how the professionals choose and use the right paper for the job; how the paper enhances the final product; and the power of paper as a tool in graphic design. --Work selected for its innovative use of paper --Brochures, packaging, annual reports, identity packages, and more --Beautiful papers that influence and enhance the product or design solution