This book shows you: How to increase your fan or client following via social media ; The best way to promote yourself, your band or your music using Facebook, Google+, YouTube, Twitter and Pinterest ; The most overlooked items on your website that are essential for getting gigs and reviews ; The secret to email newsletters, the most important online tool for marketing to your fans that you have ; How to craft posts that your fans want to read, and will send to their friends ; How to brand yourself even if you don't think you have one ; How to develop an online strategy that will never be outdated ; The secrets behind successful Facebook and Twitter posts
Bobby Owsinski Books






The mixing engineer's handbook
- 312 pages
- 11 hours of reading
Mixing music, the art of combining and shaping a song's components into a polished recording, was once deemed unteachable. The first edition of Bobby Owsinski's guide shattered this myth, breaking down the mixing process into clear, manageable steps for musicians, audio engineers, and producers. This book has become essential in recording programs at colleges and universities worldwide. Now in its revised fourth edition, it remains the most current resource for mastering professional-quality mixes. Key topics include the six elements of a mix, achieving balance, and creating interest; the secrets of equalization and "magic frequencies"; advanced techniques like track cleanup, timing adjustments, pitch correction, sound replacement, and automation tricks; and straightforward methods for adding effects, sonic layering, and calculating delay times. Additionally, the book features interviews with renowned audio engineers, producers, and mixers who share their insights and philosophies on mixing. Learn the art of mixing from start to finish and gain valuable tips and techniques from industry professionals in this comprehensive guide.
The Mixing Engineer's Handbook 5th Edition
- 398 pages
- 14 hours of reading
Master the skill of mixing with this accessible guide that simplifies the process. It offers practical tips and techniques for both beginners and experienced enthusiasts, ensuring that anyone can create delicious and balanced drinks. With a focus on essential tools and ingredients, the book encourages creativity and experimentation, making it a perfect companion for social gatherings or personal enjoyment.
The Recording Engineer's Handbook 5th Edition
- 326 pages
- 12 hours of reading
Offering a comprehensive and current overview of audio recording, the fifth edition of this handbook is tailored to modern technology and workflows. It serves as an essential resource for both home and commercial studio recording enthusiasts, making it a staple in studios worldwide. Its updated content reflects the latest practices in the music industry, ensuring readers are well-equipped with the knowledge needed for successful recording.
The Music Mixing Workbook
- 254 pages
- 9 hours of reading
If you’re new to mixing or struggling to improve your mixes, this workbook is exactly what you need. Authored by Bobby Owsinski, known for the acclaimed Mixing Engineer’s Handbook, it offers hands-on exercises that teach essential mixing techniques and pitfalls to avoid. Aimed at beginners or those confused by the mixing process, it includes 175 exercises covering all aspects necessary for creating a professional-sounding mix, with tips from top industry mixers. The exercises are compatible with any DAW or hardware console and applicable across all music genres. Key topics include channel signal flow, optimizing playback environments, balancing mix elements, panning techniques, EQ strategies, and the use of compression, gates, and effects like reverb and delay. Additionally, master mix techniques are explored. While readers can apply the workbook to their own mixes, many exercises utilize professionally recorded tracks available for free download. This resource is designed to complement Owsinski’s Mixing Engineer’s Handbook, providing practical training for the concepts of mixing.
Learn how to efficiently use your online presence to promote your band, your music or yourself with the totally revised Third Edition of Social Media Promotion For Musicians. The updated book reveals the latest insider tips on how to use both the most popular social platforms like Instagram, Facebook, YouTube and TikTok in conjunction with your website and mailing list to gain more fans, followers, views and streams. If you're an artist, band, engineer, producer or songwriter, Social Media Promotion For Musicians Third Edition proves the newest techniques and strategies to increase your online and streaming presence without taking away precious time from making music. BONUS: Now includes a special chapter on marketing to playlists A full Instructors Resource Kit containing a Syllabus, Topics for Demonstrations and Discussions for each chapter, Test Bank and answer key for 12 week semester, and Powerpoint and Keynote presentations for each chapter is available for free to all instructors in qualified learning institutions.
Aufnehmen wie die Profis
Das Handbuch für Toningenieur
Mastern wie die Profis
Das Handbuch für Toningenieure
Das Mastern von Musik bietet die letzte Chance, einem Song oder Album den finalen Schliff zu verleihen und abschließende Korrekturen durchzuführen. Es ist eine Kunstform, dessen Gelingen vorrangig von den Fähigkeiten des Mastering-Engineers abhängt. Im drei Abschnitten beschreibt dieses Buch die Mechanismen des Mastering, die Werkzeuge sowie zahlreiche Tipps der Top-Profis. Teil 3 enthält Interviews mit zehn der angesehensten Mastering-Engineers. "Mastern wie die Profs" wendet sich an Toningenieure und interessierte Musiker. Sie profitieren von den wertvollen Anleitungen, Einblicken und zahllosen Tipps, die die Weiterentwicklung ihres handwerklichen Könnens wesentlich fördern.
Das Handbuch fr Toningenieure Das Mischen von Musik ist eine Kunstform, die ber den Erfolg oder Misserfolg eines Songs entscheiden kann. In diesem Buch lernt der Leser von anerkannten und berhmten Profis, wie man Aufnahmen zu einer harmonischen Einheit und einem angenehmen Hrerlebnis aufbereitet, das das Interesse des Zuhrers weckt und seine Aufmerksamkeit fesselt."Mischen wie die Profis" ist in drei Sektionen unterteilt. Teil 1 behandelt die Basics des Abmischens. Hier geht es darum, wie man einen Amateur-Mix erkennt, die sechs Elemente eines groartigen Mix, wie man eine Mischung aufbaut, wie man Arrangements erstellt, die zu den besten Mischungen fhren, den Einsatz von Effekten, die goldenen Regeln fr den Einsatz von Equalizern, den New Yorker Kompressionstrick, wie das Monitor-Setup optimiert wird, um das Mischen im Rechner, die Grundlagen des Mastering u.v.m. Teil 2 behandelt das Mischen fr Surround-Sound. Teil 3 enthlt Interviews mit 22 der angesehensten Mixing-Engineers. Dabei wurde darauf geachtet, Reprsentanten jedes modernen Musik-Genres einzubeziehen, wie Rock, Punk, R&B, Rap, Dance, Country, Jazz, Klassik, Film und Fernsehen."Mischen wie die Profis" wurde fr Toningenieure und interessierte Musiker konzipiert. Einsteigern bietet es eine systematische Einfhrung. Fortgeschrittene und Profis finden hier wertvolle Anleitungen, detaillierte Einblicke und zahlreiche Tipps und Tricks.
