The book addresses the current crisis in public opinion polling, highlighting declining response rates and significant inaccuracies in key elections that have damaged the field's credibility. It introduces a new, intuitive paradigm designed to tackle the diverse challenges confronting modern polling methods, offering insights and solutions for revitalizing this essential practice in understanding public sentiment.
Michael A. Bailey Book order (chronological)


30-Second Politics
- 160 pages
- 6 hours of reading
Everything politics, with colour illustrations, in half a minute.