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Pavel Horňák
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Pavel Horňák Book order

January 1, 1953 – June 7, 2023

Marketingová komunikácia

Abeceda reklamy

Reklama. Propagácia. Public Relations v médiách

Kreativita v reklamě

Reklama. Teoreticko-historické aspekty reklamy a marketingovej komunikácie

Velký slovník marketingových komunikací

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