Andrew McCarthy is an author whose work focuses on practical digital marketing strategies. His bestseller offers businesses clear, actionable advice to enhance their social media presence and capitalize on marketing opportunities. McCarthy's approach is valued for its clarity and effectiveness.
A guide to social media success for business, this book provides tips about how to establish a powerful presence on social media, attact and engage loyal customers, and increase web traffic and sales.
"Your guide to social media for business, covering all of the web's biggest players, including Facebook, Twitter, Pinterest, Google+, YouTube, LinkedIn, Instagram, Vine, and more! This book provides simply-written expert tips about how to build your brand in social media spaces, attract and engage with customers, and increase sales!"--P. [4] of cover.