Parameters
More about the book
Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of business-to-business direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.
Book purchase
Business to Business Direct Marketing, Robert W Bly
- Language
- Released
- 1998
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.