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Word of Mouth Marketing

How Smart Companies Get People Talking

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Offers advice for using the power of word-of-mouth recommendations to gain the attention of customers by producing the type of product or becoming the type of organization that people want to spread the word about.

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Word of Mouth Marketing, Andy Sernovitz

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Released
2012
product-detail.submit-box.info.binding
(Paperback),
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Good
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€10.99

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1626 Ratings

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