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Strategic advertising management, Larry Percy, Richard H. Elliott
- Language
- Released
- 2012
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- Title
- Strategic advertising management
- Language
- English
- Authors
- Larry Percy, Richard H. Elliott
- Publisher
- Oxford University Press
- Publisher
- 2012
- Format
- Paperback
- ISBN10
- 0199605580
- ISBN13
- 9780199605583
- Category
- Business and Economics, Marketing and PR