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Parameters
- 214 pages
- 8 hours of reading
More about the book
"Marketing expert Jackie Huba explores Gaga's biography and fan philosophy and isolates the seven lessons any business can learn from her ... And while not all businesses want to stand out the way she does, any business can win big by creating monster loyalty"--Amazon.com.
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Monster Loyalty. How Lady Gaga Turns Followers Into Fanatics, Jackie Huba
- Language
- Released
- 2013
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Monster Loyalty. How Lady Gaga Turns Followers Into Fanatics
- Language
- English
- Authors
- Jackie Huba
- Publisher
- Portfolio
- Released
- 2013
- Format
- Hardcover
- Pages
- 214
- ISBN10
- 1591846501
- ISBN13
- 9781591846505
- Series
- Tags
- Non-Fiction, Art & Culture, Business, Business & Management, Music Theme, Music, Marketing & Sales, Marketing and PR
- Rating
- 3.65 out of 5
- Description
- "Marketing expert Jackie Huba explores Gaga's biography and fan philosophy and isolates the seven lessons any business can learn from her ... And while not all businesses want to stand out the way she does, any business can win big by creating monster loyalty"--Amazon.com.