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More about the book
Illustrated with cartoons, this 3rd revised edition provides insights into the fast-moving world of marketing. The author covers subjects such as: The true function of marketing, how to implement a marketing plan, techniques of promotion, advertising and selling, concepts, practices, principles and jargon.
Book purchase
Everything You Need to Know about Marketing, Patrick Forsyth
- Language
- Released
- 1990,
- Book condition
- Damaged
- Price
- €1.57
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