Sold out
More about the book
Value innovation: the strategic logic of high growth -- Fair process: managing in the knowledge economy -- Creating new market space -- Knowing a winning business idea when you see one -- Charting your company's future -- Tipping point leadership -- Blue ocean strategy -- How strategy shapes structure -- Blue ocean leadership -- Red ocean traps
Book purchase
The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader, W. Chan Kim
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.
- Title
- The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader
- Language
- English
- Authors
- W. Chan Kim
- Publisher
- Conta Gromberg Communication
- Released
- 2017
- Format
- Paperback
- Pages
- 224
- ISBN10
- 1633692744
- ISBN13
- 9781633692749
- Series
- Rating
- 4.45 out of 5
- Description
- Value innovation: the strategic logic of high growth -- Fair process: managing in the knowledge economy -- Creating new market space -- Knowing a winning business idea when you see one -- Charting your company's future -- Tipping point leadership -- Blue ocean strategy -- How strategy shapes structure -- Blue ocean leadership -- Red ocean traps