Managing Across Cultures
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A solid theoretical framework, thoroughly integrated with research, should provide students with invaluable insight into application in the real world and there is a framework for analyzing national culture which can also be applied to other cultural spheres - regional, industry, corporate and functional/professional - providing students with an understanding of how any business encounter represents the interaction of several cultural spheres. Case studies are drawn from around the world.
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Managing Across Cultures, Susan C. Schneider, Jean-Louis Barsoux
- Language
- Released
- 1997
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- Title
- Managing Across Cultures
- Language
- English
- Authors
- Susan C. Schneider, Jean-Louis Barsoux
- Publisher
- Prentice Hall
- Released
- 1997
- Format
- Paperback
- ISBN10
- 0132722208
- ISBN13
- 9780132722209
- Category
- Social sciences, Other textbooks
- Description
- A solid theoretical framework, thoroughly integrated with research, should provide students with invaluable insight into application in the real world and there is a framework for analyzing national culture which can also be applied to other cultural spheres - regional, industry, corporate and functional/professional - providing students with an understanding of how any business encounter represents the interaction of several cultural spheres. Case studies are drawn from around the world.