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Drawing from in-depth interviews with leaders from top organizations like easyJet and DBS, this book explores strategies for becoming more customer-led while tackling complex growth challenges. It goes beyond typical approaches by providing actionable insights and real-world examples, making it a valuable resource for businesses seeking to enhance customer focus and drive sustainable growth.
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The Customer Copernicus, Charlie Dawson, Seán Meehan
- Language
- Released
- 2021
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- The Customer Copernicus
- Subtitle
- How to be Customer-Led
- Language
- English
- Authors
- Charlie Dawson, Seán Meehan
- Publisher
- Taylor & Francis
- Released
- 2021
- Format
- Hardcover
- Pages
- 218
- ISBN13
- 9780367539191
- Series
- Description
- Drawing from in-depth interviews with leaders from top organizations like easyJet and DBS, this book explores strategies for becoming more customer-led while tackling complex growth challenges. It goes beyond typical approaches by providing actionable insights and real-world examples, making it a valuable resource for businesses seeking to enhance customer focus and drive sustainable growth.