More about the book
Provides an introduction to services marketing. This work includes examples and theory. It covers useful content for those taking a services marketing course.
Book purchase
Principles of services marketing, Adrian Palmer
- Language
- Released
- 2005
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.