The book is currently out of stock
Parameters
Categories
More about the book
The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.
Book purchase
Play Bigger, Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney
- Language
- Released
- 2016
- product-detail.submit-box.info.binding
- (Paperback)
We’ll notify you via email once we track it down.
Payment methods
- Title
- Play Bigger
- Language
- English
- Publisher
- Little, Brown Book Group
- Released
- 2016
- Format
- Paperback
- ISBN10
- 0349411360
- ISBN13
- 9780349411361
- Category
- Business and Economics
- Description
- The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.