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- 257 pages
- 9 hours of reading
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An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.
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Microsoft Rebooted, Robert Slater
- Language
- Released
- 2004
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Microsoft Rebooted
- Language
- English
- Authors
- Robert Slater
- Publisher
- Portfolio
- Released
- 2004
- Format
- Hardcover
- Pages
- 257
- ISBN10
- 1591840392
- ISBN13
- 9781591840398
- Series
- Tags
- Non-Fiction, Historical Themes, History, Business, Business & Management, Technology & Engineering, Technology, Marketing & Sales
- Rating
- 3.4 out of 5
- Description
- An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.