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Focusing on the latest techniques and frameworks, this handbook equips readers with essential skills for successful B2B digital marketing. It serves as a comprehensive guide, providing practical insights and strategies to navigate the complexities of the digital landscape, ensuring marketers can effectively engage their target audiences and drive business growth.
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B2B Digital Marketing Strategy, Simon Hall
- Language
- Released
- 2023
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- Title
- B2B Digital Marketing Strategy
- Subtitle
- How to Use New Frameworks and Models to Achieve Growth
- Language
- English
- Authors
- Simon Hall
- Publisher
- Kogan Page
- Publisher
- 2023
- Format
- Hardcover
- Pages
- 400
- ISBN13
- 9781398610194
- Category
- Business and Economics
- Description
- Focusing on the latest techniques and frameworks, this handbook equips readers with essential skills for successful B2B digital marketing. It serves as a comprehensive guide, providing practical insights and strategies to navigate the complexities of the digital landscape, ensuring marketers can effectively engage their target audiences and drive business growth.