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Focusing on media criticism, this guide encourages students to develop their own analytical skills rather than passively accept existing interpretations. Arthur Asa Berger presents a user-friendly approach in the Sixth Edition, making complex concepts accessible and engaging. The hands-on techniques empower readers to critically evaluate media, fostering independent thought and deeper understanding of media influence.
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Media Analysis Techniques, Berger
- Language
- Released
- 2018
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Media Analysis Techniques
- Language
- English
- Authors
- Berger
- Publisher
- Sage Publications
- Released
- 2018
- Format
- Paperback
- Pages
- 368
- ISBN13
- 9781506366210
- Description
- Focusing on media criticism, this guide encourages students to develop their own analytical skills rather than passively accept existing interpretations. Arthur Asa Berger presents a user-friendly approach in the Sixth Edition, making complex concepts accessible and engaging. The hands-on techniques empower readers to critically evaluate media, fostering independent thought and deeper understanding of media influence.