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Parameters
- 608 pages
- 22 hours of reading
More about the book
Taking a managerial approach, in order to acquaint students with the managerial steps and processes involved in new product development, this work includes coverage of product protocol.
Book purchase
New Products Management, C. Merle Charles Merle Crawford
- Language
- Released
- 1991
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Damaged
- Price
- €5.26
Payment methods
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