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The lifeblood of your business is repeat customers. But customers can be fickle and competitors are ruthless. So how do you ensure a steady flow of business? The secret is finding and keeping automatic customers. These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 per cent of sales growth, The Automatic Customer will be your secret weapon.
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Automatic Customer, John Warrillow
- Language
- Released
- 2016
- Binding
- (Paperback)
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- Title
- Automatic Customer
- Language
- English
- Authors
- John Warrillow
- Publisher
- Portfolio Penguin
- Released
- 2016
- Format
- Paperback
- Pages
- 224
- ISBN10
- 0241247004
- ISBN13
- 9780241247006
- Series
- Categories
- Rating
- 4.35 out of 5
- Description
- The lifeblood of your business is repeat customers. But customers can be fickle and competitors are ruthless. So how do you ensure a steady flow of business? The secret is finding and keeping automatic customers. These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 per cent of sales growth, The Automatic Customer will be your secret weapon.