Sold out
Parameters
- 648 pages
- 23 hours of reading
More about the book
This comprehensive text provides a managerial overview of services by combining conceptual rigor with practical applications.
Book purchase
Services Marketing, Jochen Wirtz, Christopher H. Lovelock
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.