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PR!

A Social History of Spin

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This history of public relations shows how the art of PR has moulded the public mind and warped the contours of American democracy. The story began during World War I when Ivy Lee sounded the dawn of an era in which public relations would become a paramount feature of society.

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PR!, Stuart Ewen

Language
Released
1996
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(Hardcover),
Book condition
Good
Price
€5.49

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3.8
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11 Ratings

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Title
PR!
Subtitle
A Social History of Spin
Language
English
Publisher
Basic Books
Released
1996
Format
Hardcover
Pages
496
ISBN10
0465061680
ISBN13
9780465061686
Series
Rating
3.75 out of 5
Description
This history of public relations shows how the art of PR has moulded the public mind and warped the contours of American democracy. The story began during World War I when Ivy Lee sounded the dawn of an era in which public relations would become a paramount feature of society.