Trend-Driven Innovation
Beat Accelerating Customer Expectations
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Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.
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Trend-Driven Innovation, Alexander Osterwalder, Delia Dumitrescu, Henry Mason, David Mattin, Maxwell Luthy
- Language
- Released
- 2015
- Binding
- (Paperback)
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- Title
- Trend-Driven Innovation
- Subtitle
- Beat Accelerating Customer Expectations
- Language
- English
- Publisher
- John Wiley & Sons Inc
- Released
- 2015
- Format
- Paperback
- Pages
- 368
- ISBN10
- 1119076315
- ISBN13
- 9781119076315
- Series
- Categories
- Tags
- Business
- Rating
- 4 out of 5
- Description
- Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.