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Ugly Is Only Skin-Deep

The Story of the Ads That Changed the World

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Based on exclusive interviews with advertising greats Julian Koenig, Bob Kuperman, Bob Levenson, George Lois and Len Sirowitz, as well as with Carl H. Hahn, head of Volkswagen of America from 1959 to 1964, Ugly Is Only Skin-Deep is the most complete account of the iconic Volkswagen campaign of the 1960s and early '70s.

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Ugly Is Only Skin-Deep, Dominik Imseng, Carl H. Hahn, Amir Kassaei

Language
Released
2016
product-detail.submit-box.info.binding
(Paperback),
Book condition
Good
Price
€55.99

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Title
Ugly Is Only Skin-Deep
Subtitle
The Story of the Ads That Changed the World
Language
English
Released
2016
Format
Paperback
Pages
96
ISBN10
1785893173
ISBN13
9781785893179
Series
Description
Based on exclusive interviews with advertising greats Julian Koenig, Bob Kuperman, Bob Levenson, George Lois and Len Sirowitz, as well as with Carl H. Hahn, head of Volkswagen of America from 1959 to 1964, Ugly Is Only Skin-Deep is the most complete account of the iconic Volkswagen campaign of the 1960s and early '70s.