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Marketing Management

Strategy, Planning, and Implementation

Authors

Benson P. Shapiro

Parameters

842 pages
30 hours of reading

References & Manuals

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Marketing Management, Benson P. Shapiro

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Released: 1985
Binding: (Paperback)

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Title: Marketing Management
Subtitle: Strategy, Planning, and Implementation
Language: English
Authors: Benson P. Shapiro
Publisher: Richard d Irwin
Released: 1985
Format: Paperback
Pages: 842
ISBN10: 0256031541
ISBN13: 9780256031546
Series
Tags: References & Manuals