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The Dragonfly Effect

Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change

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Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference.

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The Dragonfly Effect, Dan Ariely, Chip Heath, Andy Smith, Carlye Adler, Jennifer Lynn Aaker

Language
Released
2010
Binding
(Hardcover)
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Title
The Dragonfly Effect
Subtitle
Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
Language
English
Released
2010
Format
Hardcover
Pages
240
ISBN10
0470614153
ISBN13
9780470614150
Series
Description
Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference.