The book is currently out of stock
More about the book
Virtual Reality (VR) and Augmented Reality (AR) have changed the playing field dramatically for marketing, branding, and public relations professionals. Marketing New Realities gives you the tools you’ll need to understand, create, and manage successful VR and AR campaigns now and for years to come. Get a head start on this new frontier, and harness the power of next-gen communication tools to engage effectively with your audience.
Book purchase
Marketing New Realities, Samantha G. Wolfe, Cathy Hackl
- Language
- Released
- 2017
- Binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
No one has rated yet.
- Title
- Marketing New Realities
- Subtitle
- An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications
- Language
- English
- Authors
- Samantha G. Wolfe, Cathy Hackl
- Publisher
- Meraki Press
- Released
- 2017
- Format
- Paperback
- Pages
- 140
- ISBN10
- 0996510672
- ISBN13
- 9780996510677
- Series
- Tags
- Business, Technology
- Description
- Virtual Reality (VR) and Augmented Reality (AR) have changed the playing field dramatically for marketing, branding, and public relations professionals. Marketing New Realities gives you the tools you’ll need to understand, create, and manage successful VR and AR campaigns now and for years to come. Get a head start on this new frontier, and harness the power of next-gen communication tools to engage effectively with your audience.